Google accounted for 71.70% of all US online searches conducted in the four weeks ending November 1, 2008, while Yahoo Search, MSN Search and Ask.com received 17.74%, 5.40% and 3.53%, respectively, according to October data from Hitwise.
The remaining 43 search engines tracked in the Hitwise Search Engine Analysis Tool, when taken together, accounted for only 1.62% of US online searches.
The three mentioned above have a combined market share of 26.67% which is a little more than just one-third of Google’s. With that huge market share, Google is the biggest search engine on the planet.
Whatever you do for website or blog marketing, if you just target Google for marketing, I guess you would do OK. With that Google strength, you would miss a lot of opportunies with this special search engine. Search engines continue to be the primary way Internet users navigate to key industry categories.
